Glossary entry

English term or phrase:

urban black (color)

English answer:

Black

Added to glossary by Elvana Moore
Oct 22, 2007 14:37
16 yrs ago
3 viewers *
English term

urban black (color)

English Marketing Photography/Imaging (& Graphic Arts)
what color is it? with what shade?
I came across it in the advertising of available Nikon cameras, but cannot figure out as the color in the visual is silver. On Russian websites it is left in English
Change log

Oct 27, 2007 16:43: Elvana Moore Created KOG entry

Oct 27, 2007 16:44: Elvana Moore changed "Edited KOG entry" from "<a href="/profile/62689">Elvana Moore's</a> old entry - "urban black (color)"" to ""Black""

Responses

56 mins
Selected

Black

Urban black is definitly black (with a very, very slight hint of grey) which in the case of the camera is caused by the brushed and not polished look. The reason why "urban black" is left in English in the Russian web pages, is because it is the Name of the camera as well as the colour of the camera. The manifacturers insist that the names are left unchanged (not translated) because it distinguishes the types of equipment (camera, phone, car, etc) from each other, it gives them a name and it captures peoples' imagination.
Hope this helps
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4 KudoZ points awarded for this answer. Comment: "Thank you!"
+1
9 mins

just a commercial name

http://i-qju.com/proddetail.php?prod=NikonCOOLPIXS510UrbanBl...

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Note added at 9 mins (2007-10-22 14:47:01 GMT)
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Perhaps in your case the designers linked a wrong image with the ad.
Peer comment(s):

agree NancyLynn : it's a flat, carbon black.
9 mins
Thaks, Nancy!
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